you say you want a revolution…

So I’m reading an article on the Shaq/Shawn Marion trade between the NBA’s Miami Heat and Phoenix Suns. Don’t worry about the context for this; the quote was interesting enough on its own:

“I had a teacher who used to say revolution is impossible in a capitalistic society because any countercultural idea will quickly get bought up and mass-marketed and next thing you know Che Guevara T-shirts are going for $8.99.”

Hmm…